79: Website Work with Kate Hejde

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79: Website Work with Kate Hejde 3

Are you prioritizing your website during the first quarter? In today’s episode, I’m interviewing website designer and coach Kate Hejde. We’re discussing why now is the best time to be making updates to your website, easy ways to tackle a website makeover, and how to set up your site so that you attract more of your ideal client.

The Shoot It Straight Podcast is brought to you by Sabrina Gebhardt, photographer and educator. Join us each week as we discuss what it’s like to be a female creative entrepreneur while balancing entrepreneurship and motherhood. If you’re trying to find balance in this exciting place you’re in, yet willing to talk about the hard stuff too, Shoot It Straight Podcast is here to share practical and tangible takeaways to help you shoot it straight.

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This episode is brought to you by Portfolio On Purpose, my step-by-step framework for planning and executing a successful model call. Model calls are so important for getting fresh eyes on your business, to create fresh images for new offers, and to create without the expectations of paying clients. With Portfolio On Purpose, you will feel inspired to take action and will have the steps and tools necessary to run a successful model call and get the images that your business truly needs. 

Review the Show Notes:

Get to know Kate (2:02)

Why you should work on your website in the first quarter (4:33)

Do things work? (6:48)

What’s the vibe? (10:40)

Checking for accuracy (18:11)

Should you outsource or DIY? (20:31)

Making changes on a regular basis (25:04)

Rapid-fire questions (28:05)

Connect with Kate:

Your Free Website Report Card

Website

Instagram

Episode Links:

Portfolio On Purpose

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79: Website Work with Kate Hejde 4

Review the Transcript:

Sabrina Gebhardt
On today’s episode of the shoot straight podcast, I’m interviewing my friend Kate Hyde, we are talking all about something that’s super important that we both highly recommend you take care of in the first quarter when your season is slow. And that is updating your website. Now, before you roll your eyes and hit skip, and move on, because this is not an super exciting topic, just give me a second. Kate and I are talking through some really great things that you need to look at. And really easy ways to tackle this homework assignment, this project if you will, and she’s got a couple of really great free resources that she shares about in the episode. Plus, as a business owner, this is just part of things that we need to do. And here’s the thing. It’s quiet right now in business, you’ve got the time and the mental bandwidth and the energy. So give this episode a listen. And hopefully it will inspire you to sit down and do these website updates so that Google can be bringing you your ideal clients all year long. Welcome to the shoot it straight podcast. I’m your host, Sabrina Gephardt. Here I will share an honest take on what it’s like to be a female creative entrepreneur. while balancing business motherhood and life. myself along with my guests will get vulnerable through honest conversations and relatable stories because we’re willing to go there. If you’re trying to find balance in this exciting place you’re in yet willing to talk about the hard stuff to the shoot it straight podcast is here to share practical and tangible takeaways to help you shoot it straight. Welcome back to the students straight podcast friends. Today I’m chatting with my friend Kate. And I’m really excited to dive into what we’re talking about today. But because of late I have been forgetting to allow my guests introduce themselves. I’m going to just we’re going to jump right in. And I’m going to have you introduce yourself so that I don’t forget that really important step. So my friend, tell us who you are and what you do. Hi,

Kate Hejde
I’m Kate with your Kate brand strategy. My last name is hide. It’s not spelled like it sounds at all. So I hardly ever use it publicly. But I have do you hate brand strategy, I have the how you pictured it podcast, I am a website designer and website coach. I’m a photographer too. But like leaning into the website stuff more and more these days, because it’s with our family life more. Launching the show at template shop shop very soon. Very excited about that. And that’s kind of all about me.

Sabrina Gebhardt
Yeah, you have a lot going on. And I have loved watching the shifts, the slow shift in your business and changes and I have been doing the same I know we have a lot of mutual friends have been doing the same. I think that’s just what comes with businesses that are getting older and kids that are getting older and like you said it feels fits with your household in your life. And that’s what part of being an entrepreneur is like making pivots when we need to. And that’s so awesome. So I’m really excited for you. A couple of months ago, you shared online, I don’t remember where I just remember obviously I follow you everywhere. But you shared somewhere something about how website updates were a great thing to work on early in the year. And I think maybe you shared a list of them or something like that I immediately DM you and was like, We need to talk about this on the podcast. website updates are one of those things that we all know we need to do. And we put off a lot of times or ignore, just keep our head in the sand kind of like bookkeeping, I feel like website updates and bookkeeping go hand in hand. For creatives especially. So that’s what we’re going to talk about today. And I know that you’re gonna give our audience some really great homework and I can’t wait to see and hear about that. So we’re officially in the first quarter. Most photographers, creative business owners, we’re officially in slow season, we are getting a break from a lot of that client work, we’re getting less inquiries, that doesn’t mean that we should just drop everything and take a sabbatical from our entire business. Although, sidenote, if you want to take a sabbatical and you need one, please do. Okay, I’m not saying don’t. But a lot of people just immediately say, Okay, I don’t have anything on my calendar. I don’t have any inquiries coming in. And they either panic, or they just kind of walk away a little bit. And that’s not a bad thing. But a better thing to do would be to use slow season wisely and work on the inside of your business kind of back end projects. And that’s where website work falls into place. So tell me why getting into this practice in this habit of doing this work in the first quarter is such a good idea for small business owners. Well, I

Kate Hejde
think it’s a really good idea if it is your slow season because you have kind of that capacity, the mental space to start thinking about things. You’re already probably thinking about goals for the coming year. So it’s a good place to kind of do that reflection on the past year. And you might think Like, why does that matter for my website, but really what you can do is look back at what went well for you last year, where your inquiries were coming from, if they weren’t coming from your website, why, if they were great, how can we get more of that and look at, like what people said about working with you why they were excited to work with you, how you can incorporate more of that to keep driving that train. So that’s why I think q1 is a great time to do this. The other reason is, because there are just some little like technical things that you really do have to update on your website. So while you’re in there, you might as well jump in and do the other stuff as well.

Sabrina Gebhardt
Yeah, I love that. I love how you mentioned, taking a little time to reflect on what was working and what wasn’t working, and then using that to dictate what you’re going to do on your website, what changes need to be made, because something wasn’t working, or something that was working really well that you can capitalize on and and do more of, I think that’s so amazing. So I know that you’re gonna give us a list of things that we should go through and kind of recommended updates, do you want to give us that list and slowly talk through them? I would love to just kind of like I mentioned in the beginning, give the listeners homework, right? Let’s take this as like Kate’s the professor, and she’s taken us to website school and telling us exactly what we need to do before we start picking up and not having the bandwidth and the time to do these projects.

Kate Hejde
Yeah, so I broke it down for you into three categories. One is do things work? And that’s going to be more than the technical stuff. Two is is the vibe, right? Like, is the overall feel of everything good? And then number three, is going to be is it accurate? So we can then like break those all down into more things? Starting with do things work? Number one, can I find your contact form? Can I find where you’re located? Can I get on your site, get the information that I need, and book a session with you? Is it easy for people to understand and is there no friction, I think that that is something that happens a lot is that like, especially when we’re updating our sites ourselves, and when we’re doing it throughout the year, we may be added something that just doesn’t like go in that spot. But we knew we needed to add it to our site somewhere. So there can be contradictory things, things like that. So one good way to go through this is there’s a couple of tools. One is called Hot jar, it is something that you can install for free on your website on the back end, that gives you heat maps. So it shows you like where people are clicking, where they’re scrolling, how far they’re getting on pages, it also gives you recordings of how people are working through your site. So it sounds creepy, but it’s just like showing you a screen recording of someone’s computer as they click through your website. And there’s no personal information or anything like that. So it’s not like we’re spying on you. But it does give you a good sense of like how people are interacting with your website. So that’s a really good one. The other one that I really like I could never pronounce. It’s a refs a H R E f s, that website, you can also use for free. There’s, it’s connected with your Google Analytics and your Google Search Console. And it really easily shows me like where broken links are, or if I have a picture that doesn’t have a link or doesn’t have SEO data attached to it. And so that is a good one to Install to start, like seeing the backend of your site. And figuring out maybe like where those errors are. And then having make sure making sure that your menus all work that your links all work, and that everything is still up to date. The other like technical part that I said that you really need to adjust at the beginning of the year anyway, is going to be like your copyright date, in your footer, and making sure that like your terms and conditions and your policies are all still accurate. I totally

Sabrina Gebhardt
agree that like, especially when you’ve been in business, the longer you’ve been in business, this is really the case but links, you know, like, they start off great, you launch a website and everything works. And then just over time things just get broken. They’re not accurate anymore. They don’t go, they don’t go anywhere that it just that becomes a mess. And the longer you let that go, the more digging you’re gonna have to figure out what’s broken. Do you have any recommendations? Is there a shortcut or an easy way for people that have been blogging for a long time that have links in their blogs to figure out which ones need to be corrected? Or is that just a slow steady manual process?

Kate Hejde
Yeah, so that that a ref site that I talked about does show you like where there’s a 404 or a broken link. That one is that’s been the easiest way for me. If you You know that you’ve changed a link to something, I think that you can like do like a ctrl F on a website and look for that particular link. But the H refs shows you like, if you had put like, click here, and it was just like linked text, it will show you that that’s what’s that linking to a proper page. So that’s a really helpful tool for that makes it a lot faster. Yeah, that’s

Sabrina Gebhardt
really cool. I’ve never heard of that hot jar I have heard of, and I have it on my website, but I’ve never heard of the other ones. So that’s a really great tip. Thanks for sharing. Okay, so that is going through the section of seeing if everything works, things are broken, updating to hear all of that kind of stuff. So now you want to talk about vibe, what are we looking at on our website to do a vibe check, so to speak? Yeah, absolutely.

Kate Hejde
So the first thing is, are the photos still work that you want to do? Has your style changed? Do you need to update the imagery to match what you’re wanting to shoot more of? Is there stuff there that you no longer want to shoot time to take that down or just outdated, you know, like, I’ve had some photos on my website, and I look at it, and I’m like, Oh, my gosh, that baby’s five now. So it’s probably time to update that photo. So that’s a big one. And sometimes we like change genres a little bit or niches, and we need to like make sure that the images that we’re putting out there are the ones we want to shoot more of, I think that’s something that you hear a lot in photography, show what you want to shoot, but on your website, it’s really crucial as well. The next thing is going to be your language, are you speaking to the people that you want to work with? This one can be a little more tricky. But think about it as if, like, think about the person landing on your website. This is where we can kind of look back at those inquiries that we’ve gotten to and see, like, if you’re getting inquiries that just say how much or, you know, like, I want pictures, like probably the language on your website needs some updating, you want inquiries that say like, Oh, I love that you shoot in home or you know, like, you want those inquiries to come in, ready to work with you. So having language that represents what you do and who you do it for, and clearly explains that and gets people excited, is really important. I know that like a picture’s worth 1000 words, but the words are really important, too. Yeah, yeah, they are for sure. Yeah. And I think that that gets like pushed to the backburner, especially for photographers, because we do have so many great photos. But people, our clients don’t have the same II we do. They need us to explain it to them. And they need us to tell them about the experience and why they want what we have. So the words are very important. The last thing that I’m going to say is what no longer applies on your site. So anything, again, we’ve got outdated photos, but also things like you know, different sessions that you may not offer any more people that you don’t want to work with, it’s okay to call out the people that you don’t want to work with too. Personally, on my photography website, I say that I’m not here for the picture, perfect portrait. I want your messy hair and your chaos. So those are ways that I will call that out. I’ve had clients in the past that maybe didn’t fit that. And so putting that in my language has helped kind of give me the right clients, the people that I really do want to work with. Yeah, I love

Sabrina Gebhardt
that. The other thing to remember is yes, you want clients, you want a potential client to land on your website and to see your images and think oh, my gosh, beautiful work. And then there’s the next step they’re going to read, they’re not going to just look at a photo and click the Contact Form. Like they’re going to look at a photo or look at some photos. And then they’re going to say, I want to learn more. So then what’s the next step? Right? How can you connect with them find this is a great place to talk about, you know, if you’re a homeschool mom, and you want to pull in a lot of homeschool community, okay? Whatever your connection points are, like weave that into your to your website. So that they can read more and go, Oh my gosh, now I love her work. And I totally vibe with this woman. Right? Let your personality show. But also words are important for Google. Absolutely. They Google needs to have the words to pull in the right people It cannot do its job well, if you don’t give it material to work with. And, again, gone are the years of if somebody’s been in business for 10 plus years gone are the years where we could just fill our website with gorgeous images and very little words, and Google would work. That’s not the case anymore. That’s not how it goes. And so words are super important. I love that and updating images. I mean, Hi, I’ve now been in business for 13 years and I don’t do this as often as I should. But you guys it’s so important. It’s so important to make sure that your newest best work is always shown Following. But also, again, when you’re talking about Google that you have that shows when you’re updating your images with that are named with keywords, it shows Google that you are actively adjusting and tweaking your site, we got to keep the Google happy. Yeah,

Kate Hejde
all of those, all of those places that you put words on your website are so important for Google to be able to find you. But also, eight, we used to have like keyword stuffing, where we would just like, you know, there used to be like, you know, a footer, and everyone’s website serving this town, this town, this town, this town, this town, this town, in this town, doing, you know, like 20, keywords all popped in there. And that was that was what we were supposed to do. But now Google reads our site, AI and like technology has advanced so far, that AI is our Google is reading our site for like actual language and readability and making sure that what is on there is going to be helpful to someone and not just filling in those keywords. So that’s where that like the words come into play. And, like you said, finding that common ground with your client, it’s going to make working with them so much better, you’re gonna have people that you really connect with and that you feel comfortable with and are excited to work with. They’re excited to work with you because you do have something in common via homeschooling, or what you know, whatever little thing, any little thing can help them connect to you. Friend,

Sabrina Gebhardt
I want to take a quick second to tell you about a new freebie I have that I’m super excited about whether you are hoping to launch a new offer this year. Or maybe you’re just burned out and looking for some creative inspiration. You will love this new freebie portfolio on purpose. This is my exact step by step framework for planning and executing a successful model call that I’ve been teaching my paying students for years. In case you don’t know why this is so important. Model calls are a great way to do a lot of really positive things in your business. They get fresh eyes on your business, they give you a way to create images that support a new offer that you might want to launch model calls give you a place to play and create without the expectations of paying clients. And they’re a great way to fine tune your skills and expand your portfolio. The portfolio on purpose freebie includes a video worksheets, checklists, examples and everything you need to make this process super easy and super successful for you. When you go through portfolio on purpose, you will walk away with the knowledge of what the benefits of model calls are, how they can support your business, creativity and growth, how to create one that pulls in the right people how to keep it organized, including a step by step workflow. At the end of this freebie, you will feel inspired to take action and have the steps and tools necessary to successfully put the model call out find the right models. And most importantly, get the images you are looking for. If you’re hoping to run a model call or maybe a few this year, head over to Sabrina gebhardt.com backslash model dash freebie to get yours today. Okay, back to the show. So we’ve talked about making sure things are working, we’ve talked about vibe, the third grouping of things that we need to work on, is checking for accuracy. So what falls under that umbrella.

Kate Hejde
Yeah, so pricing is a big one. If you have pricing on your site, which I do recommend having some kind of price point. Personally, I feel that a starts at price and most people spend is the best way to go. It’s been what’s worked best for me. But I I hate when I land on a website, and there’s no pricing. But that is also a way that you can make it so that when you do update your pricing throughout the year, your website’s maybe not so far off. And you don’t have to change as much. So you have like just a starting right and the most people spend on your pricing to is making sure your locations are all accurate, that your location is on every single page of your website as a photographer. That’s really important, what’s worse than landing on a website and not knowing if that person can serve you or not because you don’t know where they are. The next one is going to be session details. So maybe, you know, maybe throughout the year, your processes have changed. You now do a zoom call or you now do all email or you know something has probably changed within your session details in your experience. So making sure that’s accurate. And then your offers making sure that like we just talked about your niches and your genres that you’re offering are all clear and present and that it’s easy for people to understand what it is that you offer. And then lastly is like old announcements or you know, like banners, I have been guilty of like putting up a fall sessions now booking and then fall season ends and it’s like hey, it’s January lady, right? Looking for fall of this year or you know, like, that’s a big one. Any schedulers maybe that you’ve put into blog posts or on pages, those are good to pull down any like landing pages that are no longer in use pull those down. You don’t want anything that’s like bulking down your site. That is no longer accurate. Yeah,

Sabrina Gebhardt
that’s so helpful. So you just went through a whole long list of things, right. And I agree with all of them, I hundreds 100% support your list. But this is time consuming stuff. This is touching every page of our website, this is doing a little bit of digging, this is updating, finding images to pull this is a lot of work. This is a big project. So the first thing I know that’s going to happen, there are going to be some listeners that hear this. And they’re like, Yes, I need to do this. But oh my gosh, I don’t even know how do you think that people should just outsource it, outsource this, like, reach out to their website designer? And be like, can you just do these things for me? Or do you think it’s a worthwhile effort to like, learn to do it yourself and take ownership or somewhere in between?

Kate Hejde
I think that there’s a time and a place for both. But I do think it’s really important to have a website that you understand the back end of that you know how to work, because maybe you’re going to need to change your pricing or something throughout the year quick, without having to hire somebody out. So it’s really important that you do have a feel for how everything works. And that you can do it yourself. It can be time consuming. But if you break it down into like little things, go page by page, take a page a day, something like that, it can really help make that easier and more manageable.

Sabrina Gebhardt
If we’re going to go the DIY route. If somebody has, let’s say somebody had their site designed for them, so they haven’t really ever gotten inside, right? It’s a little bit scary. What advice do you have for them getting started? Like, are we just going to the University of YouTube? Because that has come a long way? Right? Or reaching out and taking a course or like, like, where do they start with with becoming empowered to be able to do this stuff themselves? Yeah, a

Kate Hejde
lot of it’s going to depend on the platform that their website is built on. Some are much easier to manage than others. I personally show it and recommend it for all my clients because it is so easy to drag and drop to change things to swap out photos, all of that is so easy on the back end of show it other platforms, you probably are going to have to hire your designer back or maybe like a lot of designers do offer like a retainer, so that you can contact them once a month or whatever to do updates on your site. I find like WordPress sites are harder to manage. There’s more that needs to be updated with those like plugins and things. That’s another thing we didn’t even talk about on things, making sure things work making sure all of your plugins are updated if you’re using WordPress on your blog, so it uses for WordPress as a blog. So updating your plugins is big there. You can turn them on to automatically update with show it and should be fine. But if you have like a straight WordPress website that maybe is not the best idea. Yeah, yeah. It’s just like automatic updates on WordPress sites can crash the site? So yeah, so really, it’s if you want to learn your platform, there is a lot on YouTube, contacting your designer and asking for help and asking them to teach you is another option. And then I hope we show it. Yeah, that’s something you want to learn. Yeah,

Sabrina Gebhardt
I, I am somebody who’s had all of the above. In the past, I had a WordPress site for, I don’t know, six or seven years. And then I moved to Squarespace and then I moved to show it. So I have experienced the back end of the three majors and show is not even on the same planet as the other two as far as usability and ease. And I am not a tech person. Okay. I am not a tech person. And yet I have very quickly adapted and learned and I have my show that site was built, I guess 18 months ago. And since then I have confidently created probably 20 pages from start from scratch on my own, made tons of website updates and embedded stuff. I mean, it is so easy to learn. And it’s just so intuitive. It’s so intuitive. So if you think that 2024 is the year that you’re ready to have a new website that you can feel confident and empowered and learn how to do even if you’re not a techie, this is the plug for show it this is the plug for show it and like Kate mentioned at the start of the episode, she’s gonna have a template shop launching soon do you have a date for that?

Kate Hejde
I’m hoping for later this week, but we’ll see how that goes. Okay,

Sabrina Gebhardt
so by the time this airs, you may actually already have a site Okay. Fingers crossed. Okay, good. because that’s exciting. So friends, we’ll make sure to put a link in the show notes, when that’s live. So I want to go back to finding the time to do all these changes. You mentioned, you know, doing a page a day, or setting aside a couple of days a chunk of time. And we’re talking about this in the first quarter as like a big project, right to do it all. Now, what if we want to get really good, and really intentional? And do these changes on a monthly basis or on a quarterly basis? Like what would you recommend for best case, Cadence and frequency for really getting in there and making changes on our website.

Kate Hejde
So if you sign up for that a or EFS, the free program, it will send you weekly, or I can’t even remember how often it sends, it sends you an email with anything that’s like funky or needs to be fixed. So that’s one way to kind of put it on your schedule. When I get that email, I go, look and fix whatever needs to be fixed. And so I know that things are working. Best case scenario, though, to me is quarterly, to just go in and check things. With that, I will say that if you really want to help yourself out, as you are shooting sessions and editing sessions, have a folder on your desktop, with favorites from each session. And then when you do go to update your website is so much faster and easier. Because you already have the photos all chosen. It’s just makes it way easier than sorting through old galleries and all that. You can also rename them at that time, just like make it easier for yourself by doing it as you go. But yeah, quarterly should be plenty. Another way to like get yourself excited about doing this in q1 is to write a blog post with your best stuff for 2023. You can say best newborn photography of 2023. And that’s a fabulous keyword, right? Like it’s like your best newborn photography. But it does show up on Google. And it helps people find you. So that’s a really great way to kind of start calling all of your favorites from the past year. If you haven’t been keeping up with that.

Sabrina Gebhardt
That’s a really great idea. Okay, this has been great. You’ve given us some really great advice, some really great homework. And I love that we gave a little plug for show it because we both love them. You were there. Were you were you there at reset when I was like okay, I’m fine. I’m moving to show it. Okay, I thought you were Kate and I were together at reset conference 2022, I guess. And I had gone into that conference being like, well, I’m considering making a move to show it. And then a mutual friend of ours showed us the inside of her show at the time. And I was like, Okay, I already know what to do this looks so intuitive, I immediately was ready to make the change. And I was talking to the show vendors at the conference about making the change, and I came home and we just rip the band aid off. Which is so fun. So and it’s been a great move. And I love that we give them a little plug in this. I love to end a chat with some rapid fire questions. And all of last year, I used the same questions. So we’re mixing it up for 2024. And since it’s early in the year, we’re kind of doing a little bit of a theme. I would love to know if you have a word of the year planned and if so what is it I do

Kate Hejde
my word is visible, which kind of you know is what like, I don’t know about you, but like my word kind of comes to me or like shows up for me. And that’s what is speaking to me for this year. Last year, it was connection. And I really loved like diving into that and getting me outside of my comfort zone. And this one visible definitely will push me outside of my comfort zone a little as well. And like I was reflecting on this today actually wrote an email about it this morning, but it feels like you know, kind of arrogant or boastful to be like, I’m going to show up and I’m gonna show everybody what I’m doing. But at the same time, it’s more coming from a place of I’m looking at it from a place of that. No one’s gonna know that I can help them if I don’t tell them that I have these offers. Yeah, and they probably need what I have. So I have to be visible. That’s where that word is coming from for me.

Sabrina Gebhardt
Yeah. Oh my gosh, I love that that gave me like chills like you have to be visible so that you can serve the people that need you. That’s so amazing. I love that Bravo. Great word. What are you most looking forward to about this year?

Kate Hejde
I think I’m feeling like really clear on what I offer now. So that’s exciting, and really like being able to dive into working with my students and my DIY program and helping people with templates that is lighting me up and I’m so excited about that.

Sabrina Gebhardt
Oh, that’s awesome. I love I love that you have some clarity and that that part of that is coming from this new expansion that’s growing It’s something that you’re excited about and that you’re feeling in flow and creatively excited. That’s that’s just wonderful because, you know, as entrepreneurs, like, we can get stuck in a rut because we start a business and then it starts working well, which is great. And then we’re afraid to change anything, right? Because it’s because it is working well, but you’re to a point where you’ve confidently stepped into something new. And I love that you’re loving it. That’s awesome. It’s exciting. What is something that you are leaving behind? And last year that’s not coming with you and to 2024? Ooh, that’s

Kate Hejde
a good question. And hard one, what am I leaving behind? Don’t know, Sabrina. Okay, I’ll

Sabrina Gebhardt
give you mine and inspire you I am leaving behind over commitments. This is something that I preach to my students all the time and have completely gotten in the bad habit of it. It’s something that I’ve always struggled with my whole life. Part of it is the people pleasing thing, but then part of it is feeling worthy and successful for doing and almost over committing as like, like, I’m addicted to it, if you will. And last year, just really, it was 2023 was a great year for me and my business. But I struggled with over I struggled with over commitment a lot. So we are not doing that this year, we are paying attention to our time boundaries, paying attention to what I need and how something is going to potentially drain my energy or make me not be able to serve my clients, my students, my family. So we’ll be saying no, a lot this year, which is gonna be really hard. hold me accountable to that. So did that inspire? You did any?

Kate Hejde
Yeah. Okay. Yeah. So I think mine really relates back to my visible word, in that I not hiding in 2024 I’m leaving behind hiding behind my computer.

Sabrina Gebhardt
I love that. I love that. It’s an easy thing to do. You know, it’s an easy thing to do. And I think even as people who enjoy being around other people, right, we’re not hermits, but it’s easy to just kind of fall in the habit of like, this is my little safe space. My kids are at school, my house is quiet. I’m just gonna put on my headphones and listen to music and jam out and do my thing and, you know, not be out in the world and not be sharing ourselves and connecting with people. So good for you. I love it. All right, my friend. This has been a great chat. I knew it was going to be I would love for you to share the best place for people to connect with you and how they can work with you. Yeah, you

Kate Hejde
can find me on my website, obviously. Dear Kate branch strategy.com. Or on Instagram at dedicate brand strategy. I’m also on Tik Tok when I remember it’s my favorite place to consume content. But I’m not always posting there lately, but and then the ways that you can work with me I do offer done for you website design. I do website in a week offer. And then I have my website launch accelerator where I work with you. In a group setting. We have like two weekly coaching calls where you can hop on and ask questions as you design your site. It’s a curriculum plus coaching. So it walks you through how to build your website, from the strategy to the copy to the design and then the SEO on top of it. So it’s a really robust program that helps you get your show website up in about four weeks. And then the last thing is my template shop, which hopefully is launched by the time this airs. And you can find that on my website that deer gate branch strategy. Awesome. I

Sabrina Gebhardt
will make sure to have all those links in the show notes. Thank you for being here today, my friend. It was a great chat. And we’ll see you next time. Thanks so much for listening to the shoot it straight podcast. You can find all the full show notes and details from today’s episode at Sabrina gebhardt.com backslash podcast. Come find me and connect over on the gram at Sabrina Gebhart photography. If you’re loving the podcast, I’d be honored if you hit that subscribe button and leave me a review. Until next time, my friends shoot it straight

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